
Founded in 2012
Our Story
aha! is a design and internet marketing company; building brands across many platforms, with their primary focus and strength being web design and digital marketing.
Having worked for such clients as Anheuser Busch, Chase Bank, Häagen-Daz, and Titleist, to name a few, Jeff Hecht, President, and CEO, and his lifelong friend, Phillip Aronson, now retired from the business, have been building brands for organizations here in the United States and abroad; from local, small businesses up to major international enterprises.
We started as Clikz Design and rebranded years ago as Aronson Hecht Agency. However, Phil Aronson has since retired from the business and is pursuing other creative endeavors. He was a valued member of our team and contributed to our success, and continues to consult for us on occasion. As a result, we are now just aha!
The aha! team is continually growing, and we are proud to call Wayne, NJ, our home. Our staff includes creative designers, database administration personnel, and experts in copywriting, reputation management, search engine optimization (SEO), social media, and marketing. Though we initially specialized in website design and development, we are now a full-service digital advertising agency offering creative marketing solutions to our diverse group of clients. Please give us a call or send us an e-mail! Or, if you prefer, feel free to stop by and visit…fresh coffee is always available!
Our Logo

it all started in 1984
A good logo is simple, appropriate, practical, communicative, and evergreen. In 1984, Arthur L. Hecht had an aha! moment when he founded and created Arthur Hecht Associates and the aha! brand. In 2012, Jeff Hecht, Arthur's son, founded his advertising and marketing agency, now known as Aronson Hecht Agency.
In 2019, we brought back that aha! moment in Arthur's memory with our branding and use his original logo for our new company, Aronson Hecht Agency. We continue his legacy of fine graphic design/advertising and communication in everything we do here at aha!